Google, Facebook Face Complaints Over New EU Law

Businesses slow to tackle new EU privacy law

Businesses slow to tackle new EU privacy law

EU GDPR law is European in nature and it is created to protect European citizens' privacy exclusively.

New European privacy regulations went into effect on Friday that will force companies to be more attentive to how they handle customer data.

So take control of your data. or don't.

The reverberations of this ground-breaking legislation are set to be felt across the world as rampant data breaches and misuse of personal data for driving corporate profit become increasingly unacceptable. Pronto, on 4 May 2016, the revised regulation was published in the EU Official Journal in all the official languages of the organization. Depending on the member state, it is possible that regulators will immediately take action to address any noncompliance. Last night, GDPR information webpages were going kaput as companies worldwide crashed them in their last minute attempts to gauge whether or not they were GDPR ready. If found guilty, the combined fine these companies may have to pay could be to the tune of $7 billion. This is due to failure to comply with the General Data Protection Regulation (GDPR).

According to the European Commission, the law applies to a company or entity which processes personal data as part of the activities of one of its branches established in the EU, regardless of where the data is processed. The concept of "personal data" in the regulation is also very broad and covers any information relating to an identified or identifiable individual (or a "natural person"). It will allow users to see sites that track their information and delete their account data.

Any organization that processes personal data of European Union individuals is within the scope of the law, regardless of whether or not the organization has a physical presence in an European Union country.

Thanks to GDPR, you will also now have a much better insight into the astonishing amount of data companies hold on you. Regardless of where a business is located, any organisation that collects or processes the data of those who have a physical presence in the European Union - regardless of how brief it may be, and whether connected to a payment - will have to comply. GDPR The GDPR sets out seven key principles: lawfulness, fairness and transparency, objective limitation, data minimization, accuracy, storage limitation, integrity and confidentiality (security), and accountability.

Ready or not, the road to GDPR compliance does not end on enforcement day - assessments and audits should be regular moving forward. By having one rule instead of 28, the EU's data protection reform will help SMEs break into new markets. Businesses of all sizes are affected - from micro to multinational. "If it isn't essential information, you can deny them consent to use that data and you still have to get the service", New York Times reported. But, unlike Y2K (for those of you old enough to remember the near-hysteria), 25 May 2018 is only the beginning of the GDPR compliance road and not a "completion date".

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